First Author:   Eyal Lahav The School of Business Administration, The College of Management Academic Studies, Israel eyallahav1@gmail.com         Second Author: Mosi Rosenboim The Faculty of Business Administration, Ben-Gurion University of the Negev, Israel mosros@gmail.com         Third Author: Tal Shavit The School of Business Administration, The College of Management Academic Studies, Israel shavittal@gmail.com